The Prada and Axiom spacesuit collaboration will be worn by the first woman and first person of color to ever set foot on the moon.
Prada and Axiom Space worked with NASA to create the ‘Extravehicular Mobility Unit’ (aka spacesuit) for Artemis III, the first moon landing mission since Apollo 17 in 1972. It was showcased at the International Astronautical Congress in Milan with the goal of reaching the moon by September 2026.
“We are pioneering a new era in space exploration,” said Russell Ralston, Axiom Space’s EVP of Extravehicular Activity, just before the big reveal. “For the first time, we are leveraging expertise in other industries to craft a better solution for space.”
The suit’s design includes bold red lines amidst a crisp white backdrop, nodding to Prada’s Linea Rossa or the sporty collection originally designed for their America’s Cup sailing team, Luna Rossa. Luna Rossa also translates to “Red Moon” in Italian, giving the cosmetic nature of the design another cosmic angle.
Lorenzo Bertelli, Prada Group’s Chief Marketing Officer and Head of Corporate Social Responsibility, was crucial in securing the company’s involvement in the space project.
“The constantly forward-thinking ethos of Prada for humanity has broadened to his desire of adventure and to brave new horizons: space. We are honored to be a part of this historic mission with Axiom Space. Our decades of experimentation, cutting-edge technology and design know-how – which started back in the ‘90s with Luna Rossa challenging for the America’s cup – will now be applied to the design of a spacesuit for the Artemis era. It is a true celebration of the power of human creativity and innovation to advance civilization.” Lorenzo Bertelli, Prada Group Chief Marketing Officer and Head of Corporate Social Responsibility, said in a statement.
In addition to a fashion-forward design, NASA has stated that the suit will allow astronauts to withstand freezing temperatures at the lunar south pole, survive in permanently shadowed regions for up to two hours, and enable eight-hour spacewalks. Prada’s goal behind the design project was to both offer advanced protection for astronauts and inspire future space explorers.
Though the final crew for Artemis III hasn’t been officially announced, NASA has stated, “For the benefit of all humanity, NASA and its partners will land the first woman and first person of colour on the surface of the Moon with Artemis.”